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Browsing: engagement

Analytics

Strategic Communicators Have More Influence, More Pressure to Drive Business Growth, Report Finds

CienteSalesTechJanuary 25, 2024

PRWeek and Cision examine opportunities and challenges for PR pros, including generative AI adoption, influence in the C-suite, and budget…

Analytics

Infosys and TK Elevator Extend Strategic Collaboration

CienteSalesTechNovember 22, 2023

To consolidate, harmonize and modernize the digital landscape of TK Elevator with an AI-first strategy BENGALURU, India, Nov. 22, 2023…

Sales & Marketing

Traackr Research Finds Majority of Consumers, Especially Women, Will Drop Influencers and Brands If Values Conflict

CienteSalesTechOctober 19, 2023

Traackr’s 2024 Influencer Marketing Impact Report highlights the potential for influencer marketing to make or break a brand SAN FRANCISCO, Oct.…

Sales & Marketing

OverDrive Appoints Jennifer Leitman as First Chief Marketing Officer

CienteSalesTechJuly 25, 2023

Senior executive brings two decades of transformative marketing experience to the company CLEVELAND, July 25, 2023 /PRNewswire/ — OverDrive, the leading…