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Jan 08, 2025, 08:00 ET
Digital Shelf Analytics Paired with AI-Powered Product Content Generation to Help Brands Increase Sales
CHICAGO, Jan. 8, 2025 /PRNewswire/ — Today, 1WorldSync®, the Chicago-based technology company that provides the world’s leading brands and retailers with critical product information to help consumers make purchasing decisions, announced a partnership with It’sRapid, an AI-enabled Creative Automation Platform that specializes in producing images, videos, display ads and product descriptions for brands that sell on large retail e-commerce sites like Walmart, Amazon, Target and others. Together, the companies aim to streamline the way brands create, manage and distribute product content across digital platforms.
The partnership brings together 1WorldSync’s leading product content management solutions and It’sRapid’s AI-enabled automation tools to offer brands a seamless, efficient way to enhance e-commerce readiness and grow sales.
“E-commerce success hinges on the delivery of accurate, compelling product content at scale,” said Randy Mercer, Chief Strategy Officer of 1WorldSync. “Our partnership with It’sRapid enhances our capabilities by introducing advanced automation that simplifies content creation and ensures brands can meet the demands of today’s digital-first consumers and retailer specific content requirements.”
The combined solutions help brands create optimized product titles and descriptions for Amazon, Walmart, Target and other e-commerce websites. Keyword research data from 1WorldSync’s analytics tools is integrated with It’sRapid’s product content creation capabilities to produce search optimized product titles and descriptions at scale. Additionally, the partnership will leverage product images within the 1WorldSync platform and transform them into mobile-ready hero images tailored to specific retailer requirements.
“With the introduction of It’sRapid’s creative automation solutions, 1WorldSync’s sizable customer base can recognize even greater speed to market and decreased internal workload and costs,” said David Feinleib, It’sRapid Founder & CEO. “This partnership combines our focus of providing a comprehensive toolset for brand assets and 1WorldSync’s commitment to simplifying the creation of accurate product content to deliver a best-in-class experience.”
About 1WorldSync
1WorldSync® is the leader in Product Content Orchestration, enabling more than 17,000 companies in over 60 countries to simplify the creation and distribution of impactful content that’s accurate, consistent and relevant everywhere commerce happens. Through its technology platform and expert services, 1WorldSync—backed by global investment firm Battery Ventures—solves revenue-impacting product content challenges faced by leading brands and retailers in the CPG/retail, DIY, consumer electronics, healthcare and foodservice industries. 1WorldSync is one of the only product content providers and GDSN Data Pools to achieve ISO Certification 27001.
About It’sRapid
It’sRapid is redefining digital content creation in e-commerce with its AI-enabled Creative Automation Platform. Specializing in producing images, videos, display ads and product descriptions, It’sRapid supports a broad range of channels and brand styles, catering to both managed and self-serve needs. Its platform is essential for global brands seeking to optimize their online presence across various digital platforms and languages. For more information, visit www.itsrapid.ai.
Media Contact:
PANBlast on behalf of 1WorldSync
Tori Klimczak
1worldsync@panblastpr.com
317.806.1900 ext. 179
SOURCE 1WorldSync